The AIMA case research centre is established after a lot of discussion, deliberation and research. The purpose of setting up of India case research centre at AIMA is primarily to focus on developing and publishing Industry based India-focused research cases.
There are two major users of the management cases. While B-schools faculties are looking for relevant and high-quality cases, which meet the curriculum requirement and learning outcomes. The Industry being another major user of the case studies in their orientation programmes
