Abstract:   Mr. Aadhan, VP-HR of Mu Aerospace Ltd., is facing a dilemma of whether he should be worried about the ongoing attrition phenomena resulting from the NSG Tyres Ltd.’s Employee Poaching strategy. In spite of having a well-designed organisation supported by its world-class HR system, the HR has failed to stop this ongoing attrition. The resignation letters are loaded up and expected to reach more than 25% attrition this financial year. Hence, the HR team has tocome up with a plan to stop this attrition immediately and also focus on what their priority should be – whether to design their retention strategy or to stop with managing the Manpower requirement for the short-term.

Learning Objectives

The case provides an experiential platform to learn the following concepts and principles.

• Applying a critical approach to understand the multi-dimensional aspects of attrition data.
• Methods for scanning the internal environment of the organisation.
• Understanding the best use of the Employee Engagement Model.
• Developing the retention strategy in line with the EE Model.